Custom Designed Research

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  • Providing key analytical services to over 40 Fortune 500 companies

Custom Designed Research

 

Custom Designed Research Services

In addition to our proven, proprietary, research services listed above, we have also done hundreds of completely customized studies over our 30 years of experience, including (but not limited to) the types of studies listed below.

  • Advertising Effectiveness Studies / Advertising Tracking
  • Awareness, Image And Usage (A.I.U.) Studies / Attitude and Usage Studies
  • Brand Equity Studies
  • Brand Identity Studies
  • Brand Image Tracking
  • Brand Line / Franchise Extension Research
  • Branding Positioning Studies
  • Business to Business / Professional Research
  • Communications Strategy Research
  • Community Attitude Surveys
  • Competitor Shops / Mystery Shopping
  • Concept / Positioning Development
  • Concept Optimization
  • Concept Testing
  • Consumer Trends
  • Content Analysis Research
  • Copy Testing
  • Demand Forecasting / Modeling
  • Employee Attitude Surveys / Employee Communication Surveys
  • Geo-Demographic Research / Geographic Mapping
  • Hospital Community Needs Assessments
  • Idea Generation
  • Industrial Market Research
  • Lifestyle and Value Trends
  • Market Segmentation / Customer Segmentation / Target Market Identification
  • Marketing Database Segmentation / Database Modeling / Target Market Identification
  • Media / Audience Research
  • Mock Juries
  • Multi-Country Studies / Bilingual Studies
  • Political Polling / Public Opinion Polling / Public Policy Studies
  • Psychological / Motivational Research
  • Readership Studies / Listenership Studies / Viewership Studies
  • Service Quality Needs and Measurement
  • Site Location Studies
  • Trademark Infringement Studies
  • Voter Exit Polls
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